MaiWistik is an award-winning natural cosmetics brand crafted from Estonian botanical herbs, designed to preserve youthfulness and nourish your skin consciously. The founder, nature therapist Mai-Liis Kivistik, established the brand inspired by her personal health journey. She describes her products as nourishment for the skin made for the conscious consumer.
Mai-Liis Kivistik speaks about the philosophy of the MaiWistik brand:
“ I am fully committed to aligning values with the MaiWistik brand. Sustainability is the most important quality to me – I ensure that our product packaging is as environmentally friendly as possible and that waste is minimized. I believe natural ingredients are the best choice for the skin, so I avoid all synthetic chemicals, artificial fragrances, and harmful additives in our products.
Transparency – I always openly share all our activities, ingredients, processes, and company practices to ensure that our customers can make informed choices when using our products. Skincare is more than just external beauty; it’s a matter of health and well-being. Therefore, I also contribute to promoting overall health and well-being and encourage customers to take care of their skin from the inside out.
Quality – I strive to create only high-quality skincare products that deliver effective results while being gentle on the skin. I follow the mindset that less is more. Fewer jars at home, the same active ingredients for the whole family, and fewer ingredients in products in general. Beyond our products, I offer customers the opportunity to expand their knowledge about skincare ingredients, routines, and practices, enabling them to make informed choices for maintaining their holistic beauty.”